Pressy is an event planning platform for small- to mid-size parties of all shapes & sizes. They take the stress out of planning and hosting events, while connecting party planners with the best in the event planning industry. The platform gives party hosts the ability to book creative experiences from local businesses, communicate with vendors, pay and track details all in one place.
For the logo, we played with the concept of a celebratory sparkle and thinking outside the box. The color palette is bright and fun, with a vibrant orange as the primary color, which signifies a sociable, friendly, playful, and exciting brand experience. The typography is clean yet bold, and the illustration style is geometric yet fun, leaning on the sparkle motif from the logo.